Dear Friend, Have you ever heard that the “offer” is the #1 thing you should test on your page? I think it’s true.  But what does it mean? Mike Filsaime, quoting Gary Halbert, recently said that the offer is a matter of: What they get How they get it What they pay How they pay for [...]

NEW: Improve Your Sales — Not Just 10X faster, but 50X faster! Dear Friend, In my last post on this topic, I wen’t a little fast. This time I’ll slow down a little and work an example or two. There’s also a video of the new STA feature that allows you to “speed up Taguchi”. [...]

1.1.d This message is relevant for anyone interested in getting better results from accelerated split testing methods.  But it’s especially relevant if you’re thinking of purchasing STA during the May 5th/6th (or next) buying opportunity.   Dear Friend, Please read this carefully.  There’s a revolutionary new feature in STA.  Existing customers will get it shortly [...]

NOTE: STA is now available 24/7/365.  This post should be of historical interest only at this point Dear Friend, I told you last week that I would take STA off the market soon.  It’s true. Let me tell you the “what” and the”why” of it. The What Basically, it boils down to this: STA will [...]