How Untethered Multivariate Tests Can Boost Your Landing Page Optimization Profits. I. An essential tension for multivariate testing: We test to improve our conversion rates. And higher conversion rates can make the difference between a business that works online, and one that doesn’t — or between one that struggles and one that thrives. But how [...]

Fast Landing Page Optimization 3 — The Ultimate Way to get optimization ideas Hey all. Here’s the third video in the series, and the link to sign up for the free Optimizers Club brainstorming co-op service is below the video. The Sign Up Link: Sign Up Today And Test New Ideas Tomorrow! You can feel [...]

Fast Landing Page Optimization: How Volatile Are Your Ideas? My partner Mark Widawer and I are going to be launching a new free service that is designed to help you run much more successful split tests. It will probably be a week or so before we send our our initial invitations. To prepare for that [...]

NEW: Improve Your Sales — Not Just 10X faster, but 50X faster! Dear Friend, In my last post on this topic, I wen’t a little fast. This time I’ll slow down a little and work an example or two. There’s also a video of the new STA feature that allows you to “speed up Taguchi”. [...]

1.1.d This message is relevant for anyone interested in getting better results from accelerated split testing methods.  But it’s especially relevant if you’re thinking of purchasing STA during the May 5th/6th (or next) buying opportunity.   Dear Friend, Please read this carefully.  There’s a revolutionary new feature in STA.  Existing customers will get it shortly [...]

Dear Friend, As I mentioned in a previous post, the Split Test Accelerator comes off the market after April 8th (tomorrow relative to time of writing), and will remain off the market until May 5th. By the way, thank you for all the great comments.  I’m taking all the wishes, advice, and so forth to heart.  Seriously.  [...]